The Future is Now: Horse Racing and the new world of AI

The world of racing or more specifically betting on racing is rarely static. If we head back decades we’re suddenly in the midst of on course tic-tac pricing and the like, where early odds are decided in the moment bookmaker by bookmaker. Fast forward a decade or two and we arrive at the Betfair era, where there’s much more uniformity to horse racing odds and betting tax is a thing of the past. There’s more accessibility to racing too. Gone are the days of needing SIS to tune in to the races of the day. A look at racing today offers another new take. Governments squeezing bookmakers for tax, the highstreet bookie starting to disappear, and yet another development, that being AI.

Much can be said about AI, and there’s a lot of both fluff (silly videos) and controversy over whether we can tell if something is even real or not anymore, be it the aforementioned video footage, or college essays. It definitely does have its uses though, from quickly answering questions on anything under the sun, to completing office tasks (ordering spreadsheet data and the like). The area of focus here though, is it applying AI to the wealth of horse racing data and reference points that are out there, in the form of ai driven racing predictions.

The benefit of AI is that once data is fed in, the outcomes are instantly there to see or to be interrogated. As in, if you have the days racing ahead of you, an AI site would be able to suggest race by race bets to you, state the confidence and value of such bets, show the various bet type options available to you (win, each way, acca etc) and just generally streamline the whole process of placing a rather shrewd and decent bet. There of course is nothing stopping you from feeding in or weighting against your own existing position for a race or horse either. If you feel a certain way about a bet, that it’s good value and has been on your radar, AND this also aligns with what the ai racing prediction is pushing towards, then it may well be time to pull the bet trigger.

The same is the case if you have a certain horse trainer that you follow or know has good runners first, or second time out for instance. You can factor all of this in before placing you bet, and across other sports (such as today’s football tips, not just racing) and then evaluate how successful it’s been as a strategy. In an ever changing world, being on the cutting edge of what’s out there technology wise can put you one step ahead, and in real terms financially that can often be the difference between success and failure. Don’t lose out.